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5 Safe Ways to Whiter Teeth this Party Season
Say hello to whiter teeth and say goodbye to TikTok tales!
HERE'S TO YOUR GOOD ORAL HEALTH!
When it comes to achieving naturally whiter teeth, social media’s Tooth Fairies aren’t always Trooth Fairies.
Teeth stain removal with charcoal toothpaste? Put it down, Cinders!
Purple teeth whitening toothpaste? Gulp. Those dyes – your poor gums!
Coconut butter teeth whitening? We want our teeth brighter not moisturised!

Want to enhance and maintain your teeth’s natural whiteness?
ONE: HOW CAN YOU WHITEN TEETH SAFELY? LET’S GET FORMULA-FOCUSSED!
Use an enamel repair remineralising toothpaste with nanohydroxyapatite.
Your tooth enamel is rich in hydroxyapatite – nearly 96% rich!
Tooth enamel covers the darker yellowish dentine layer of your teeth. The better fortified your enamel layer, the less dentine shows.
Smoother teeth appear whiter
Looking after your enamel surface gives teeth a smoother and brighter surface. VITIS Whitening contains HApRepair whose active hydroxyapatite nanoparticles fill irregular surfaces of tooth enamel. This creates a smoother and brighter tooth surface. Ting!
Hydroxyapatite forms a wash-resistant layer over your teeth
Teeth are less vulnerable to acid attack from eating and drinking. Protecting your enamel in this way future proofs your naturally whiter smile.
Charcoal toothpaste can be highly abrasive when removing tooth staining
TWO: CHOOSE WISELY. HIGH ABRASION TOOTHPASTES ERODE TOOTH ENAMEL
Charcoal toothpaste can be highly abrasive when removing tooth staining
With its black colouring, charcoal teeth whitening toothpaste is visually dramatic but not in the way you want – good luck with cleaning the sink after using it!
Yes, charcoal toothpaste ‘whitens’ teeth but only because it’s abrasive
It scrubs at surface tooth stains, and, over time, it can scrub away tooth enamel. Yikes – that's your teeth’s natural armour wearing away!
According to this study, charcoal toothpaste’s 'effects on enamel abrasion should not be disregarded' as the ’surface roughness [of teeth] can increase’.
Tooth enamel is a non-living tissue and can’t repair itself. Once enamel thins, more yellowish dentine shows through the tooth’s surface.
The stains you scrubbed away aren’t the problem; worn away enamel is. Your soft sheen tooth coating is missing in action. Your acid protection is compromised. You’re at higher risk of decay.
Is any damage done by charcoal toothpastes reversible?
Used over time, there’s strong scientific evidence to suggest that using a product with nanohydroxyapatite technology can help remineralise eroded enamel.
Oh, and switch to a soft bristled toothbrush too. Show that enamel some love!

How to stay tooth stain free, polished and tooth enamel safe with the best teeth whitening toothpaste
FOR TOOTH’S SAKE, SIDE-STEP THE CHARCOAL!
VITIS Whitening Toothpaste is:
- Designed to be extremely low in abrasion
- Safe for everyday use
- Polishes tooth enamel to restore natural shine
- Does not compromise that precious tooth armour – your enamel
Now that’s VITIS Whitening peace of mind, not your enamel in pieces (looking at you, charcoal toothpastes)!
The link between some whitening toothpastes and tooth sensitivity
THREE: STEP AWAY FROM HIGH STREET WHITENING PRODUCTS
It’s not just charcoal toothpaste that can be highly abrasive. Many high street brand formulas are meant for short term stain removal. Use them for prolonged periods and you can develop sensitivity.
Exposed dentine in teeth has high alert Spidey senses!
No one wants teeth that scream when taking a sip of that ice-chilled celebratory party drink.
Do you want ice with that? Get a tooth-friendly teeth whitening kit
Ingredients aimed at enamel mineralisation are key in the best teeth whitening products
The nanohydroxyapatite and high strength fluoride in the Whitening Revitalise and Protect Kit help remineralise teeth.
1. Hydroxyapatite nanoparticles fill the irregularities in tooth enamel
2. Fluoride helps your saliva’s natural minerals keep enamel hard
That way, your dentine’s not exposed to temperature extremes. Sensitivity? What sensitivity?

Whitening mouthwash? Go alcohol free formulation
FOUR: DON’T LET THE MOUTHWASH WHITEWASH!
Who loves keeping the sparkle going between brushing? We all do!
Choose an alcohol-free formulation for your whitening mouthwash
Alcohol dries the mouth so your tooth-loving saliva can’t work effectively with fluoride to remineralise your teeth as effectively.
It’s why VITIS Whitening Mouthwash is an alcohol-free formulation so that it doesn’t interfere with nature’s way of protecting your mouth and so keeps the enamel love going. That hydroxyapatite is going to go to work for you here too. Oh, and the fluoride. What a partnership!
Alas, you can’t say that for some high street whitening mouthwashes so keep it VITIS.
Don’t let whitening get frightening
FIVE: NO DESPERATE MEASURES
It’s easy to become overly influenced by social media. Every second person’s smile seems to be as white as washing powder. A social date in the diary can make us feel like we need to pep up our smiles. And we can!
The key is to have realistic expectations and to protect our oral health long term. We want our teeth to last a lifetime!
Natural whiteness varies from person to person. It’s ultimately dictated by genetics. After nature’s given us our natural white, our job is to keep it that way.
Opting for transformation
Clinical whitening by your dentist is the safest way to achieve a dramatic alteration of the shade nature gave you.
Your dentist is on your team when it comes to your oral health. They’ll protect your gum health during treatment and are trained to use higher concentration teeth whitening bleach.
Trying to achieve the results possible in the dentist’s chair at your kitchen table is dangerous.

Don’t let a quick fix become a ‘quack’ fix
The dangers of attempting dramatic at home teeth whitening bleach
Unfortunately, Googling ‘teeth whitening at home in 2 minutes’ can tip up results you really don’t intend for your oral health.
Recently, the BBC conducted an expose on the sale of high strength hydrogen peroxide teeth whitening gels. One woman lost four teeth after attempting a home treatment with teeth whitening bleach she’d been sold illegally. She paid thousands to treat the damage and suffered prolonged pain.
If it sounds too good to be true, it is!
There are some highly optimistic promises about achieving brighter teeth.
Coconut oil pulling, in which people keep coconut oil in their mouths, swishing it about for around 10 minutes, will not whiten teeth.
Relying on something like this to brighten your smile is foolhardy. Coconut oil has no fluoride protection. Using it after brushing rinses away the fluoride provided by a toothpaste leaving the user at a higher risk of developing dental decay.
Last time we checked, tooth decay was not white!
An ultraviolet mirage won’t support your oral health
Purple tooth whitening toothpaste? Does it work?
Violet tones cancel yellow tones. However, the effect is temporary. If you’re heading off to a party, expect any optical results to be washed away as soon as you bite into a canapé!
Alarmingly, some of these products can contain violet dyes that act as irritants on your gums.
Call us old fashioned, but we like to keep gums healthy, not puffy and inflamed.
Healthy Smile Pharmacy Loves Your Pearly Whites
1. Safe to use daily
2. Helps restore tooth enamel over time
3. Eliminates sensitivity
4. Enhances your teeth’s natural whiteness
5. Gives a natural shine to your smile
6. Polishes away stains safely and stops them coming back
Keep brushing!



